Bloomin’ Brands Sends U.S. Account to Mediahub

Bloomin' Brands, the restaurant chain behind most recognizably Outback Steakhouse, Carrabba's Italian Grill and Bonefish Grill, has selected Mediahub as its U.S. agency of record following a review launched in July, sources told Adweek. Mediahub--Adweek's 2017 U.S. Media Agency of the Year and the media arm of IPG-owned MullenLowe--deferred comment to Bloomin' Brands. Update: A...