Get an Exclusive Look at Uber’s New Brand Revamp
Uber has spent the past year trying to convince customers that it has put its problematic reputation in the past. And what better way to usher in a new era than with a complete rebrand? Today, Uber is...
View ArticleTwitter Let Customized Hashtags and Emojis for NASCAR Playoffs Drivers Out of...
The 2018 NASCAR Playoffs begin revving up Sunday with the first race, the South Point 400 at Las Vegas Motor Speedway, and Twitter unveiled customized hashtags and emojis for all 16 drivers competing...
View ArticleFox News Taps Stars Like Tucker Carlson, Laura Ingraham and Sean Hannity for...
Fox News is pulling out all the stops--and using all of its biggest names--to drive audiences to its new ad-free streaming service, Fox Nation. When Fox Nation launches later this year, the...
View ArticleI Listened to 30 Minutes of Frying KFC Chicken, and It Was Surprisingly Relaxing
When thinking about mindfulness, the first thing people might gravitate to is meditation. New age music and soothing sounds, combined with someone encouraging deep breathing is a salve that washes away...
View ArticleApple’s Keynote Film Goes Almost Full-Mission Impossible, With a Humorous...
Apple's special announcement events are always highly anticipated. Slews of leaks and predictions about the next products and updates hitting Apple stores and retailers all over the world are either...
View ArticleFacebook: Here’s How to Use the Name Sticker in Stories
Did you know that Facebook Stories allows you to add your friends' names to your Stories posts using a name sticker? For instance, if you want to share a picture of one of your friends, you can add...
View ArticleJ.Crew Unveils a New, More Inclusive Look to Win Back Customers
J.Crew has changed--or at least, that's what the company is saying in its recently-debuted campaign, which proclaims the start of the "New Crew" era. It's no wonder J.Crew wants to reinvent itself: the...
View ArticleHulu and Range Rover Are Partnering on an Integrated Campaign and a...
Range Rover and Hulu partnered to create a futuristic car that isn't available for purchase but will appear in an original series for the streaming service. The car, based on a Range Rover Sport that...
View ArticleGoogle Chrome Wants to Help You Live Life, Not Just Browse It
Are there any other web browsers that have had quite the same staying power as Google Chrome? One may argue Safari and Firefox are decent incumbents (or, if you're feeling especially hilarious,...
View ArticleWhy Automation Isn’t the Cure-All Marketers Want—and Need—It to Be
I'm not here to tell you that automation isn't marketing's next level. Obviously, it is. New solutions for automation and data management have revolutionized how marketing operates. Technology that...
View Article2017 Was a Big Year for European Tech. Can It Continue?
Europe hasn't yet developed a Silicon Valley, but it's becoming a hotbed of innovation and entrepreneurship. Last year marked a record year for fundraising by European tech firms, according to...
View ArticleHow Five Guys, a Brand Built on Customer Experience, Finally Warmed Up to...
To customers, Five Guys is best known as a no-frills, dependably satisfying burger chain with a red-and-white aesthetic and a minimalist menu. But in the marketing world, Five Guys is known for being...
View ArticleYouTube Kids Added the Ability for Parents to Hand-Select Content for Their...
YouTube Kids announced two significant updates to its application: stronger parental controls and a new experience for its "older" users, or those between the ages of eight and 12. Product director...
View ArticleFacebook Just Extended Its Fact-Checking Initiatives to Photos and Videos
Fake news is not delivered solely in the form of text, so Facebook expanded its fact-checking efforts to photos and videos for its 27 fact-checking partners in 17 countries. Product manager Antonia...
View ArticleLaw & Order Creator Dick Wolf Is Getting Into Crime Podcasts
Dick Wolf, longtime TV producer and the mastermind behind Law & Order, is going to be developing a series of dramatized crime podcasts. The podcasts will be financed and produced by Endeavor Audio,...
View ArticleWhatsApp: Here’s How to Stop Photos and Videos From Saving to Your iOS Device
If you're an iOS user, when one of your contacts sends you a photo or video in the WhatsApp application, it will automatically be saved to your device's camera roll. However, did you know you can stop...
View ArticleTwitter Is Now Featuring Livestreams Atop Its Timeline in Its iOS, Android Apps
Twitter is making a move to increase viewership of and engagement with its livestreams by literally moving them to the top of the timeline in its flagship iOS and Android applications. The social...
View ArticleHulu Reflects on Its First Year of Live Sports Coverage
It's been a year since Hulu began streaming sports live. In that time, we've seen the Golden State Warriors win the NBA Championship and the Washington Capitals take home the Stanley Cup. Along the...
View ArticleArnold CEO Kiran Smith Names New Chief Strategy and Financial Officers as...
Arnold CEO Kiran Smith welcomes chief strategy officer Guy Lambert and chief financial officer Lucia Ferrante as her first key hires since succeeding former chief executive Pam Hamlin in July. "One of...
View ArticleWhat Marketers Can Learn From the Film Industry About Connecting With Their...
In our current world of media clutter and competing content platforms it's a daunting task for the average moviegoer to find content they're going to feel passionate about. To inspire this group, you...
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