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Super Bowl Instant Replay: Fetch’s Super Bowl Ad Is an Unoriginal Stunt

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THE AD: Rewards app Fetch is running a Super Bowl ad attached to a $1.2 million sweepstakes to promote the app. Consumers with the Fetch app can open it during the last two minutes of the game for the chance to win $10,000 from an in-app livestream. All told, 120 people will win money. MY...

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